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seo tableau ai looker studio mmmπ Description
- Define and measure growth in new digital channels (AEO, AI).
- Partner with global marketing analytics, Brand, Demand Gen, PR, Content, and Dev Network.
- Build hypotheses and experimentation frameworks for incrementality.
- Support MMM and MTA to understand channel impact on signups and activations.
- Translate data into actionable, executive-ready insights and recommendations.
- Own enablement for emerging channels and cross-team KPIs.
π― Requirements
- 5+ years in statistical analysis, experimentation, or scenario planning.
- Strong understanding of SEO and AI Search (AEO/GEO).
- Hypothesis-driven thinker; tests why, not just what.
- Experience with Incrementality, MMM, MTA.
- Highly reliable and a self-starter.
- Interest or experience applying AI-driven analytics solutions.
π Benefits
- Generous time off, parental and wellness leave.
- Healthcare and retirement savings programs.
- Flexible, remote-friendly culture.
- Equity or incentive programs where available.
- Location-based benefits vary by region.
- Travel up to 15% as needed.
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