Sr Analyst Revenue Strategy & Analytics

📋 Description

• Monitor, test, and improve landing page conversion across paid and organic channels.
• Leverage data-driven insights, A/B testing, and cross-functional collaboration to optimize UX and lead generation.
• Design, launch, and evaluate A/B and multivariate tests; maintain a structured testing roadmap.
• Collaborate with UX, development, and design teams to implement test variants across platforms.
• Identify friction and opportunities in paid and organic landing flows, aligning with traffic source intent.

🎯 Requirements

• Bachelor's degree in Marketing, Analytics, Business, or related field.
• 2+ years in CRO, digital analytics, or conversion‑focused UX.
• Proficiency in A/B testing tools (Optimizely, VWO) and analytics platforms.
• Experience optimizing both paid and organic landing experiences.
• Strong analytical and data visualization skills (Excel, Google Sheets, Looker, Tableau).
• Basic understanding of HTML/CSS and web page structure.

🎁 Benefits

• Comprehensive benefits (varies by country) and strong work‑life balance.
• 2 complimentary Getsmarter short courses per year.
• Subsidised medical aid with Discovery Health Medical Scheme.
• 4% 2U contribution towards Discovery Life Pension Fund and Group Risk Benefit.
• Employee Assistance Program (EAP).
• Generous leave policy including volunteering, study leave, sports leave.