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Spotify

Product Marketing Manager, South Korea

On site Marketing
Added
3 days ago
Location
Type
Full time
Salary
Not Specified

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Related skills

market research campaign management messaging product roadmap data-driven decision making

Spotify is on the hunt for a Product Marketing Manager to champion our product marketing initiatives. You will develop the consumer story and launch strategies for Spotify’s ever-changing range of innovative features. You will increase the use, interaction and appreciation for Spotify’s product experience among users worldwide. You will contribute a dynamic and innovative strategy to product marketing, improving Spotify’s standing as a leader in this industry. The expectation is for you to constantly challenge creative limits to maintain the high standard of Spotify's product marketing work.

What You'll Do

  • Formulate and communicate product vision, value proposition and messaging tailored to specific audiences
  • Leverage on platform and off platform data to consumer insights to define the audience, positioning, and messaging for Spotify’s portfolio of product tiers and features
  • Analytical mindset with a focus on data-driven decision making
  • Own and execute go-to-market strategies for new product launches and feature updates
  • Conduct market research, competitive analysis, and customer insights to inform product and marketing decisions
  • Collaborate with Product Managers to shape the product roadmap and prioritize features based on market needs
  • Build integrated marketing campaigns that break through and get consumers excited about Spotify’s roadmap of innovations
  • Drive partner alignment and facilitate effective communication across teams
  • Measure and report on product performance, adoption and customer feedback
  • Strong communication, collaboration and project management skills

    • Who You Are

  • A minimum of 10 years of marketing experience is required, with an additional 3 to 5 years specializing in product marketing
  • Marketer or equivalent experience with a data-driven approach able to uncover valuable insights and translate them into successful strategies
  • Proven efficiency in leading marketing initiatives for a sophisticated and dynamic product strategy
  • Developed extensive coordinated marketing campaigns at a large scale
  • Proven skills in consumer marketing to develop and implement the campaign
  • Entrepreneurial & proactive approach and the capability to optimally complete numerous projects to outstanding standards
  • Excel as a great teammate in various work environments
  • Ability to work effectively in a fast-paced environment, prioritizing multiple projects and deadlines
  • Ability to make quick, balanced and cross- functionally business viable decisions
  • Strong writing and verbal communication skills both in Korean and English
  • You are a lover of music, fan of tech products and early adopter of new technologies

    • Where You'll Be

  • This role is based in Korea
  • We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home

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