Related skills
reporting analytics testing linkedin meta📋 Description
- Lead cross-functional teams to develop performance-driven paid social strategies.
- Shape and execute paid social campaigns on Meta, LinkedIn, TikTok, Reddit, Nextdoor.
- Optimize budgets, pacing, audiences, and creative performance; translate data into insights.
- Partner with creative and analytics teams to guide testing and iteration and stay ahead of trends.
- Monitor daily performance and optimize toward KPIs like reach, engagement, and conversions.
- Deliver clear, actionable reporting and insights explaining what's working and why.
🎯 Requirements
- 5–7 years of hands-on paid social experience in an agency or fast-paced client environment.
- Deep platform knowledge across Meta, LinkedIn, TikTok; exposure to Reddit and Nextdoor preferred.
- Strong understanding of audience strategy, creative testing, optimization levers, and learning phases.
- Experience managing budgets, pacing, and performance across multiple campaigns simultaneously.
- Comfort working with performance data, reporting tools, and platform analytics to tell a clear story.
- Ability to operate independently while collaborating cross-functionally with strategy, creative, analytics, and client teams.
🎁 Benefits
- Medical, Dental, Vision, Life Insurance
- 401K, Lifestyle Spending Account
- Employer Paid Life & Disability Insurance
- Flexible Time Off & Holidays
- Additional benefits and rewards
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