Related skills
nielsen spins iriπ Description
- Support the development and execution of shopper marketing strategies.
- Plan in-store promotions, digital activations, and events.
- Analyze shopper insights and trends to optimize campaigns.
- Coordinate agencies and vendors for promotional materials.
- Monitor performance and provide actionable recommendations.
- Collaborate with sales to align with retailers.
π― Requirements
- 4-6 years in shopper marketing or related field
- Experience with Conventional Channel retailers (e.g., Kroger)
- CPG/F&B with natural and conventional grocers
- Proven track record in leading/growing shopper marketing sales
- Willing to travel up to 20% for trade events and calls
- Bachelor's degree in Business, Marketing, or related field
π Benefits
- Health Insurance: Medical, Dental, Vision, and Life Insurance
- 401K with Matching
- Employee Assistance Program
- Discounts on GT's product line
- Corporate Discounts with LifeMart
- Food trucks and quarterly employee appreciation events
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