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salesforce cro google tag manager ga4 pardot/account engagement📋 Description
- Own the full website lifecycle from strategy to measurement
- Drive pipeline via AI-era search, personalization, and CRO
- Set rolling 180-day roadmap aligned to GTM priorities
- Translate buyer intent into high-converting web experiences
- Partner with Marketing, Product, and Sales to optimize funnel
- Lead CRO experiments across landing pages, forms, and flows
🎯 Requirements
- CRO, A/B and multivariate testing leadership
- GA4, Google Tag Manager, SEO (AEO/GEO)
- Martech stack: Salesforce, Pardot/Account Engagement
- ABM experience and account-based marketing execution
- Data-driven measurement and attribution discipline
- Strong cross-functional collaboration and program leadership
🎁 Benefits
- Hybrid work schedule (3 days in office, 2 remote)
- Health, dental, vision, disability and life insurance
- Commuter benefits and wellness programs
- Unlimited DTO and paid leave
- In-office catered lunches 5 days a week
- Mobile reimbursements and pantry perks
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