Related skills
abm eventsπ Description
- Set vertical strategy with sales; define priority verticals and multi-channel motion.
- Orchestrate multi-channel campaigns across paid, lifecycle, content, ABM, and events.
- Co-own pipeline with sales; weekly reviews; feedback loops for lead quality.
- Develop vertical assets with PMM and Content (case studies, decks, assets).
- Measure pipeline; report weekly to the VP Marketing.
π― Requirements
- 8+ years in B2B SaaS marketing; owned vertical/ABM demand programs.
- Hands-on across paid media, lifecycle marketing, events, enablement.
- Partner with sales to co-own pipeline generation.
- 0-to-1 builder; comfortable with ambiguity and broad mandate.
- Outcomes-oriented; measure by pipeline and revenue.
- Analytical and collaborative; strong async communication.
π Benefits
- Great Place to Work Certified
- Innovative & Inclusive Culture
- Flexible Work Setup: remote-first with hub options
- Healthcare coverage from day 1
- Retirement plans with company match
- Unlimited PTO
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