Lead end-to-end qualitative and quantitative research across the product lifecycle.
Use methods incl. interviews, ethnography, usability testing, surveys, diaries (Nigeria focus).
Synthesize data into actionable insights and frameworks (personas, journey maps).
Track fintech trends in Nigeria and similar markets via landscape analysis.
Partner with product, design, and engineering to frame research questions.
Act as SME on Nigerian user needs to guide expansion across Africa.

🎯 Requirements

6+ years in UX research or product research, ideally with digital B2C products.
Deep experience researching Nigerian and African markets (Nigeria preferred).
Qualitative and quantitative methods (co-creation, usability testing, surveys).
Hands-on with UserTesting, Maze, Typeform, or similar platforms.
Proven track record translating insights into actionable frameworks that guide business decisions.
Background in fintech or banking environments (preferred).

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