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snowflake sql apis cross-channel campaigns liquid📋 Description
- Architect Braze Canvases across email, SMS, and push.
- Design cross-channel orchestration with rules and filters.
- Design complex Braze segments and event journeys.
- Lead QA, deployment governance, and sign-off.
- Monitor performance via Braze analytics; run A/B tests.
- Collaborate with Product/Engineering/Data on API triggers.
🎯 Requirements
- 5+ years in lifecycle, engagement, or CRM marketing.
- Hands-on Braze experience (or equivalent system).
- Advanced Liquid templating and dynamic content.
- Experience designing multi-step behavioral journeys.
- Strong understanding of event-driven campaign architecture.
- Proven cross-channel campaigns (email, SMS, push).
- Exceptional QA discipline and attention to detail.
- Experience collaborating with Product and Engineering teams.
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