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b2b saas positioning product marketing sales enablement messaging📋 Description
- Build segment-specific solution playbooks across product portfolio with clear value props
- Develop messaging and collateral: briefs, decks, battlecards, sales plays
- Partner with sales leadership to sharpen positioning and enablement
- Translate positioning into campaign assets: landing pages, emails, ads, content
- Enable sales with training and materials on narrative and differentiation
- Influence product strategy with market intelligence and whitespace opportunities
🎯 Requirements
- 5+ years in B2B SaaS product marketing (enterprise focus)
- Exceptional storytelling for business and technical audiences
- Translate multi-product portfolios into cohesive enterprise narratives
- Strong demand gen instincts; own pipeline outcomes
- Sales enablement fluency; create impactful content
- Self-directed, highly organized; manage multiple projects
- Passion for AI and future of how teams work
🎁 Benefits
- Excellent health care, dental, vision, mental health, fertility benefits
- Disability and life insurance options
- 401(k) and RRSP matching
- Paid parental leave
- Generous PTO and holidays; unlimited sick days
- Home office stipends and wellness perks
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