Own and evolve Upwork's social media strategy with annual/quarterly plans and metrics.
Define social's role in discovery and credibility with non-followers via POV.
Lead and develop the social team, raising strategic and creative standards.
Set clear goals and development plans with regular feedback loops.
Foster a test-and-learn culture across content and formats.
Ensure platform-native, creative content that's performance-minded.

🎯 Requirements

8+ years leading organic social at scale.
Strong creative and editorial judgment with a performance mindset.
Deep understanding of social platforms; LinkedIn and YouTube strength.
Proven senior ownership and end-to-end execution.
Exceptional written communication skills.
People leadership experience.

Apply on employer's website

This employer gathers applications via their own applicant tracking system.

You will be redirected to an external application form.

Share job

Meet JobCopilot: Your Personal AI Job Hunter

Automatically Apply to Marketing Jobs. Just set your preferences and Job Copilot will do the rest — finding, filtering, and applying while you focus on what matters.

Activate JobCopilot