Senior Product Marketing Manager, Retirement

📋 Description

• Be the voice of the customer: lead customer and market research to shape Retirement products.
• Define strategic narrative with Sales and Product; align with Benefits, Payroll, HR.
• Set & align product marketing roadmap with Marketing, Sales, Product for launches and campaigns.
• Foster cross-functional excellence; advocate for Retirement and 401(k) growth.
• Drive strategic insights from data; monitor competitors and regulatory landscape.
• Enable growth across the funnel with multi-channel messaging and 401(k) signups.

🎯 Requirements

• 8-10 years of experience in Product Marketing, with emphasis on positioning and GTM.
• Experience marketing 401(k), IRA, or other B2B/consumer financial products.
• Experience driving adoption/growth for SMB software, fintech, or regulated industries.
• Strong communication and cross-functional partnership skills.
• Fluency or curiosity for AI-powered marketing workflows.

🎁 Benefits

• Hybrid role with 2-3 office days per week in Denver, SF, or NYC.
• Remote work options with reliable internet when off office days.
• Inclusive culture; equal opportunity employer with accommodations.