Related skills
positioning product marketing messaging ai cross-functional📋 Description
- Shape ICP and audience for Helpdesk; guide GTM campaigns.
- Lead positioning and messaging for Helpdesk; define the 1+1=3 story.
- Define and build the AI-first Helpdesk narrative; bring to market.
- Partner with Product to communicate roadmap to customers.
- Create PMM assets: web pages, decks, narratives, and launch materials.
- Lead launches and GTM moments; align messaging across teams.
🎯 Requirements
- 5+ years in product marketing, ideally B2B, with a track record shaping complex products.
- Owned a core product area end-to-end—from ICP and positioning to launches.
- Fast-moving environments; ship product faster than messaging with quality.
- Experience with customer retention or expansion motions is a strong plus.
- Excellent written communication, editorial judgment, and specificity.
- Product-obsessed, tech-engaged; read docs, use product; AI-curious.
🎁 Benefits
- Lunch daily, snacks, and a fully stocked kitchen
- Flexible paid time off
- Pension scheme with up to 4% match
- Health and dental insurance for you and dependents
- Cycle-to-Work Scheme with secure bike storage
- Unlimited access to Claude Code and best-in-class AI tools
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