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payments fintech gtm product marketing saasπ Description
- Own end-to-end GTM for Enterprise launches.
- Develop and maintain the B2B persona framework for Enterprise buyers.
- Translate backend features into clear ROI narratives for Enterprise.
- Own adoption campaigns and lifecycle metrics to maximize value.
- Serve as Revenue Engine enablement for Sales and Client Success.
- Hybrid role based in New York office.
π― Requirements
- 6+ years in B2B Product Marketing
- Strategic storytelling for multi-stakeholder buys
- Lead high-visibility product launches & adoption
- Collaborative leadership across Sales, Marketing, and Product
- Experience in B2B SaaS, Payments, HCM, or FinTech preferred
π Benefits
- Exceptional health, vision, and dental care
- Equity ownership
- Life and AD&D, short- and long-term disability
- Employee Assistance Program
- Employee Resource Groups
- Unlimited PTO
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