Senior Product Marketing Manager - Canada

Added
27 days ago
Type
Full time
Salary
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Related skills

market research b2b saas positioning sales enablement messaging

πŸ“‹ Description

  • Own product positioning and messaging for the Canada market
  • Define GTM plans for new features and products
  • Build sales enablement materials (decks, battlecards)
  • Synthesize customer research, market trends, and personas
  • Ensure cross-functional alignment across Product, Marketing and Sales
  • Drive adoption, activation, and retention through lifecycle initiatives

🎯 Requirements

  • 5+ years in Product Marketing or similar in B2B SaaS
  • Proven GTM strategy and product launches
  • Strong cross-functional collaboration with Product and Sales
  • Exceptional messaging and storytelling skills
  • Data-informed mindset with analytics experience
  • Ability to simplify complex products into clear value
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