Senior Product Marketing Manager (Bioanalysis Focus)

📋 Description

• Oversee development and implementation of product marketing strategies for bioanalytical testing services.
• Spearhead go-to-market strategy for new services launches, including timeline management and cross-functional alignment.
• Lead production of thought leadership articles, whitepapers, and educational content with SMEs and writers.
• Monitor and coordinate with the digital marketing team to keep content up-to-date across channels.
• Direct planning, production, and launch of webinars to drive lead generation.
• Conduct market research to identify trends in bioanalytical testing and competitive landscapes.

🎯 Requirements

• Bachelor's degree (Marketing/Life Sciences) or related; MBA preferred.
• 8 years product marketing, 5+ in life sciences/pharma/CRO/CDMO.
• Understanding of drug discovery and development processes.
• Strong organizational skills to multitask effectively.
• Initiative, strategic and creative thinking, and problem-solving.
• Cross-functional teamwork with strong verbal and written communication.

🎁 Benefits

• Medical, dental, and vision insurance options.
• 401k with employer match.
• Paid time off (4 weeks per year).
• Parental leave and paid holidays.
• Disability insurance and life coverage.
• Flexible Spending Accounts (FSA).