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5 days ago
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gtm ai api llm developer marketing📋 Description
- Own GTM strategy for Mercury's platform products (API, CLI, MCP) and launches.
- Build developer/AI ecosystem presence: communities, content, docs.
- Develop customer and market insights via qualitative and quantitative research.
- Design multi-channel marketing programs and growth experiments with cross-functional teams.
- Champion the voice of developers and AI builders to influence product decisions.
- Lead the AI marketing strategy, identifying trends and opportunities.
🎯 Requirements
- 8+ years B2B product marketing; 2+ years in developer APIs or AI platforms.
- GTM ownership: messaging, ICPs, launches, and adoption.
- AI/agent tooling fluency; understands MCP/CLI; knowledge of LLM providers.
- Hands-on developer marketing: docs, communities, technical content, bottom-up adoption.
- Translate complex technical concepts into clear, compelling narratives.
- Strong cross-functional influence; roadmap input; ambiguity navigation; fintech/API docs/SQL nice-to-have.
🎁 Benefits
- Equity and benefits.
- Equal opportunity employer.
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