Related skills
campaigns gtm positioning machine learning messaging📋 Description
- Develop deep customer insights for your product area and translate into positioning.
- Make Faire simple to customers by cutting jargon and reducing product complexity.
- Build and own end-to-end GTM strategy for your product area from positioning to launch.
- Coordinate cross-functional enablement across Revenue, CX, Lifecycle and other partners.
- Act as a customer-centric partner to Product, Design, Legal shaping roadmaps with insights.
- Ship launches fast with imperfect information and adjust after.
🎯 Requirements
- Required: 6+ years in product marketing with ownership of positioning and GTM.
- Required: Track record building positioning from scratch and across channels.
- Required: Builder who creates structure from chaos and drives cross-functional work.
- Required: Experience building thematic campaigns across product areas.
- Required: Uses data to size opportunities, measure impact, and pressure-test strategy.
- Nice to have: Experience conducting customer research and translating findings into positioning.
🎁 Benefits
- Move fast: own meaningful problems that serve customers globally.
- Equipped to scale: access the latest enterprise AI tools.
- Best in class: sharp, kind colleagues who help you grow.
- Real rewards: competitive pay, equity, and comprehensive benefits.
- Belonging: environment with equal access to opportunities and growth.
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