Related skills
storytelling b2b saas gtm product marketing sales enablement📋 Description
- Own Forter’s market narrative, messaging, and brand for ICP
- Define PMM strategy and GTM for fraud offerings
- Lead product launches and enable the field to win
- Partner with Sales, CS, and Solutions on deals
- Identify growth opportunities and new capabilities
- Run win/loss analysis to improve win rate
🎯 Requirements
- Proven track record in B2B SaaS product marketing
- Ability to craft customer-facing narratives and positioning
- AI tools to drive efficiency at scale
- Strong cross-functional collaboration with global teams
- Growth mindset; ability to build programs from scratch
🎁 Benefits
- Hybrid work model with in-office days near hubs
- RSUs
- Matching 401K plan
- Health, vision, dental insurance
- Home office allowance
- Generous PTO and half-day Fridays
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