Senior Product Marketing Manager

📋 Description

• GovCon industry marketing lead driving growth, positioning, market impact.
• Shape GovCon messaging, positioning, thought leadership, and GTM strategy.
• Partner with Sales, CS, and Product to translate strategy into narratives.
• Own GovCon product marketing for ERP GovCon, SubK, and FedRAMP.
• Lead GovCon thought leadership: content, events, webinars, speaking opportunities.
• GTM Strategy & Revenue Enablement: create plans, buyer personas, enablement assets.
• Ensure consistent GovCon messaging across Sales, CS, and Partner teams.

🎯 Requirements

• 7+ years GovCon industry experience and 3+ years in B2B software marketing.
• Strong ERP, FinTech knowledge for GovCon value storytelling.
• Passion for using AI to work more effectively in daily work.
• Analytical and data-driven with a track record of improving adoption, sales, or GTM.
• Experienced in market and competitive research; translate insights for Sales, Product, and leadership.
• Clear, concise communicator with ability to create high-impact customer marketing assets.
• Confident presenting to executives, customers, and partners; represent Unanet at GovCon events.
• Willing to travel for customers, events, and quarterly in-person sessions.

🎁 Benefits

• Base salary: 145,800-171,500 USD/year.
• Equity and discretionary bonus eligibility.
• Eligible for company benefits and programs.
• Equal Opportunity Employer.