Related skills
analytics positioning messaging📋 Description
- Strengthen Jane’s US market positioning with insight-driven messaging and GTM plans.
- Own the vertical market strategy, targets, and metrics to drive impact.
- Lead cross-functional launch programs to improve product adoption and revenue.
- Translate customer and market insights into action shaping product direction.
- Build alignment across Product, Sales, Support, and Marketing with clear priorities.
- Introduce repeatable frameworks to plan, execute, and measure marketing initiatives.
🎯 Requirements
- 5+ years in Product Marketing or related role with cross-functional, high-impact programs.
- Clear positioning, messaging, and GTM for complex products.
- Strong communication skills to align teams and distill complex info.
- Experience influencing pricing, packaging, or commercial strategy.
- Strong analytical and project management skills with measurable results.
🎁 Benefits
- Comprehensive benefits package
- Remote-friendly with teams across Canada, US, and UK
- Growth-oriented culture with ongoing career development
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