Senior Product Manager, Personalization & Journey Optimization

📋 Description

• Own the edX.org personalization and journey roadmap with discovery surfaces.
• Lead mid-funnel conversion initiatives to reduce friction in the funnel.
• Partner with data science to define requirements for recommender models.
• Develop and own on-site experimentation roadmap (A/B & multivariate tests).
• Define KPIs (CTR, journey completion, mid-funnel lift) and track progress.
• Collaborate with UX, marketing, and engineering to deliver learner-focused experiences.

🎯 Requirements

• 2–5 years PM experience in personalization, recommendations, conversion, or experimentation.
• Experience owning/participating in personalization or recommender products with measurable outcomes.
• Strong understanding of A/B testing and experimentation methodology.
• Comfort working with data science teams on recommender models and tradeoffs.
• Structured, data-driven thinking using behavioral analytics and funnel analysis.
• Excellent communication and cross-functional collaboration.

🎁 Benefits

• Medical, dental, and vision coverage
• Life insurance, disability, and 401(k) employer match
• Free snacks and drinks in-office
• Generous paid holidays and leave policies, including unlimited PTO
• Remote-friendly across the U.S.; HQ visits in Arlington, VA as needed