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advertising video ctv attribution incrementality๐ Description
- Lead performance-driven video ad solutions across in-stream, pre-roll, post-roll.
- Own products tying advertiser outcomes to Roku reach and data.
- Define how performance is measured; improve delivery on connected TV.
- Build scalable, advertiser-ready products; translate modeling into usable tools.
- Lead cross-functional execution across product, engineering, data science, sales, and operations.
- Ensure ecosystem thinking; tradeoffs for long-term platform health.
๐ฏ Requirements
- 5+ years product mgmt; owned complex/platform-scale products.
- Define strategy and drive execution in ambiguous settings.
- Strong background in digital advertising, media, or data-driven platforms.
- Excellent analytical and decision-making with measurable impact.
- Influence leaders; align diverse teams and stakeholders.
- Experience with connected TV, programmatic ads, or measurement.
๐ Benefits
- Global mental health and financial wellness resources.
- Healthcare, dental, vision, life, and disability coverage.
- 401(k)/pension retirement options.
- Parental leave and wellness benefits.
- Paid time off and vacation flexibility.
- Accommodations available for accessibility needs.
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