Related skills
gtm partnerships hardware subscription cac📋 Description
- Own one or more new channels from concept to scale.
- Define strategy, targets, and cadence from concept to launch.
- Partner with marketing on positioning, demand, and channel mix.
- Build partnerships with rescues, distributors, and B2B customers.
- Coordinate product across hardware, mobile, backend, and retention.
- Own channel revenue, activations, CAC, and related metrics.
🎯 Requirements
- 3-5 years leading a product or new business line with business-impact.
- Move between long-range strategy and partner calls; thrive with ambiguity.
- Experience building partnerships with distributors and B2B customers; GTM.
- Background in connected hardware, subscription, or DTC at scale; LTV/CAC.
- AI-native; use Claude and AI tools to size markets and model economics.
- Passion for the mission; dog-related or rescue exposure a plus.
🎁 Benefits
- Flexible PTO to recharge.
- Medical, dental, and vision coverage.
- Free access to One Medical, Kindbody, and Talkspace.
- Dog-friendly office; bring your pup to work.
- Fi BarkBack: $500 annual dog charity donation.
- Free Fi Membership for your dog collar benefits.
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