Related skills
engagement data analytics web3 experimentation automation📋 Description
- Own the product vision and roadmap for engagement tooling.
- Define and improve multi-channel engagement creation, targeting, testing.
- Collaborate with Design, Eng, Data, and Marketing to build flexible systems.
- Enable high-quality launches and experiments with faster, safer tooling.
- Balance user trust with business goals; deliver relevant messages.
- Establish clear success metrics and use data to guide prioritization.
🎯 Requirements
- 5+ years of product management experience in consumer/fintech/platform products.
- Own and ship end-to-end product experiences with impact.
- Comfort with data, experiments, and metrics to evaluate product effectiveness.
- Mastery of systems thinking to connect complex components into a robust platform.
- Experience in growth marketing, lifecycle marketing, or marketing automation.
- Familiar with segmentation, targeting, experimentation, or orchestration tools.
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