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analytics segment ai experimentation braze📋 Description
- Own the strategy and roadmap for marketer experience across channels.
- Partner with Marketing Capability PMs to align workflows and templates.
- Build automation and AI-assisted capabilities to reduce marketer effort.
- Define growth funnel KPIs and instrumentation; measure lift, CAC, LTV, retention.
- Enable high-velocity experimentation across surfaces (app, web, email, push, retailer e-commerce).
🎯 Requirements
- 8+ years of product management experience building and shipping software.
- 3+ years driving growth or marketing tech at scale in e-commerce, marketplaces, or advertising/marketing platforms.
- Hands-on experience running A/B and multivariate experiments end-to-end with statistical rigor.
- Proven track record building internal or marketer-facing tools from 0 to 1 and iterating post-launch.
- Experience leading cross-functional teams across Engineering, Design, Marketing, and Data Science.
- Bachelor's degree in Computer Science, Engineering, Statistics, Economics or equivalent practical experience.
🎁 Benefits
- Flex First remote work policy and flexible location.
- Equity grants and annual refresh grants.
- Comprehensive benefits package.
- Remote-friendly culture with in-person events.
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