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crm growth onboarding lifecycle📋 Description
- Own lifecycle experiences to drive growth and engagement.
- Define when, where, and how we engage users across journeys.
- Lead onboarding, first orders, IC+ membership, and loyalty adoption.
- Use in-app experiences, onboarding, personalization, email, and push.
- Own end-to-end lifecycle portfolio and measurable impact.
- Collaborate with marketing, design, and engineering to launch experiences.
🎯 Requirements
- 5+ years in product management, growth or engagement.
- Experience with consumer-facing products and growth.
- Strategic lifecycle vision with goals and metrics.
- Strong project and portfolio management.
- Excellent analytical and communication skills.
- Experience with onboarding, habit formation, incentives.
🎁 Benefits
- Flex First remote work policy.
- New hire equity grant and annual refresh grants.
- Remote-friendly base pay dependent on location.
- Comprehensive benefits and growth opportunities.
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