Senior Product Designer - Lifecycle & Growth

📋 Description

• Drive end-to-end design for Instacart+ and Incentives from discovery to delivery.
• Design subscription and promo experiences across home, browse, cart, checkout.
• Frame problems clearly; tradeoffs with insights, experiments, and business impact.
• Translate principles into flows and interactions aligned with the design system.
• Leverage AI-assisted prototyping to generate concepts within system constraints.
• Partner with Research and Data Science to inform subscription behavior and retention.

🎯 Requirements

• 6+ years of experience designing consumer-facing digital products across web and mobile.
• Portfolio demonstrating end-to-end feature or journey design, including multi-step flows and lifecycle touchpoints.
• Experience in digital commerce, audience growth, subscription, incentives, pricing, or monetization-focused initiatives.
• Fluency in Figma and Google Slides; high-fidelity UI aligned to a design system.
• Proven track record connecting design decisions to measurable outcomes and partnering on experimentation.
• Demonstrated ability to independently drive multiple projects in a fast-paced, ambiguous environment.

🎁 Benefits

• Learn about our flexible, remote-first approach to where we work.
• Eligible for new hire equity grants and annual refresh grants.
• Review our benefits offerings and Taste of Instacart.