Related skills
crm ai personalization cdp automationπ Description
- Define product vision and roadmap for CRM and Retention tech with cross-functional partners.
- Be SME in CRM data, lifecycle tooling, and platforms; optimize current stack.
- Collaborate with marketing, data science, and engineering on lifecycle orchestration and personalization.
- Build autonomous systems to monitor and deliver personalized communications across email, SMS, push, and in-app.
- Build a platform to integrate CRM channels and connect lifecycle signals to growth teams.
- Vet third-party CRM/CDP/ESPs and drive testing of lifecycle programs.
π― Requirements
- 5+ years of experience defining and launching products.
- Proven ability to influence cross-functional teams without formal authority.
- AI and technical background.
- Excellent written and verbal communication skills.
- Experience with CRM platforms, ESPs, CDPs, lifecycle automation, experimentation, and personalization tools.
- Ability to build AI tools to enable AI adoption across the organization.
π Benefits
- Equal opportunity employer with a non-discrimination policy.
- Commitment to providing reasonable accommodations for qualified individuals with disabilities.
- Background checks conducted as part of the employment process.
- Mission-driven environment with opportunities to tackle meaningful challenges and contribute to a sustainable future.
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