Senior Performance Marketing Writer

📋 Description

• Writes concise, persuasive copy across ads, emails, and landing pages.
• Uses data to iterate: runs A/B tests and analyzes CTR/CPA/ROAS.
• Collaborates with media buyers, designers, web/dev, and video teams.
• Maintains brand voice while tailoring messaging for funnel stages.
• Drives lead generation and marketing KPI improvements.
• Tests and communicates results; recommends next steps.

🎯 Requirements

• Proven track record of conversion-focused copywriting with measurable outcomes.
• Experience across paid search, paid social, display, email, and landing pages.
• Strong data fluency; interpreting dashboards to drive decisions.
• 12+ years in performance copy, conversion optimization, or digital marketing.
• Experience supporting pipeline generation with demand-gen, field, or partner marketing.
• Portfolio of short-form and long-form performance copy (ads, emails, pages).

🎁 Benefits

• Competitive salary, bonus, and equity.
• World-wide health, dental, and vision benefits.
• 401(k) plan with company matching.
• Generous PTO and parental leave.
• Professional development stipends.
• Access to Qualtrics XM platform.