Senior Media Planner

📋 Description

• Develop strategic media recommendations and channel/tactics aligned to client objectives.
• Build strong relationships with internal teams (client experience, activation, data & analytics, CRM, strategy, finance).
• Build media audiences using third-party tools (Nielsen, Mintel, Comscore, MRI-Simmons, YouGov) to guide recommendations.
• Use competitive intelligence tools to identify category white space and support media strategy.
• Manage client media budgets, develop flowcharts, secure approvals, and authorize activations.
• Support client billing; review invoices with Finance to align spend.

🎯 Requirements

• Bachelor's degree or equivalent in a related field
• Minimum 1 year of media planning experience required
• Strong knowledge of traditional and digital media channels is preferred, but not required
• Ability to think critically and apply a strategic approach to plans
• Ability to work with multiple internal teams (Creative, Data & Measurement, Strategy, Finance)
• Ability to communicate effectively within a team and with media reps

🎁 Benefits

• Salary: $60,000 - $83,000 USD
• Health insurance options
• Flexible PTO
• Life insurance
• 401K