Related skills
optimization forecasting r sql python📋 Description
- Lead the development and execution of marketing analytic programs for customers.
- Oversee data collection, processing, harmonization, and review to build models.
- Perform modeling, interpret results, and present insights for client presentations.
- Guide customers on target audience, optimize spend, and measure impact.
- Lead the team to evolve methods for solving complex client problems.
- Mentor Analysts and ensure high-quality technical/consulting skills.
🎯 Requirements
- Bachelor’s degree in Marketing, Analytics, Math, or related field; 3 years' exp.
- 3 years in advanced/predictive analytics and marketing analytics (MMM, forecasting, optimization).
- Experience building/optimizing big data pipelines with SQL, Python/R, and Excel.
- Developing and delivering client presentations from analytics insights.
- Using data to solve complex business questions and drive solutions.
- Leading data collection and validation with client teams and media agencies.
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