Senior Marketing Operations Manager, Product-Led Growth

📋 Description

• Own and evolve PLG martech stack (Segment, GA, Marketo, Salesforce) for scalable data
• Define a future-state PLG ops roadmap using AI automation and agentic workflows
• Build automated lifecycle programs with AI segmentation and personalized content
• Modernize event tracking with cross-functional teams for clean, privacy-aligned data
• Support experimentation with AI-enabled analytics and rapid test iteration
• Partner with Paid Growth to ensure high-quality tagging and attribution across Google/LinkedIn/Meta ads

🎯 Requirements

• 4+ years in Marketing Operations, Growth Operations, or Digital Systems roles supporting PLG or digital-first acquisition funnels
• Hands-on experience with Segment, Google Analytics, Marketo, and event-based tracking
• Strong analytical capabilities related to experimentation, attribution, and funnel performance measurement
• Experience supporting paid acquisition workflows across Google, LinkedIn, Meta, and other digital channels
• Experience partnering with cross-functional teams (CX, Operations, Sales, Web) to manage chatbot and live chat experiences—including qualification, routing, data models, and workflows
• Demonstrated experience driving operational efficiency and automation through workflow orchestration tools (Zapier, agentic AI systems, CDP-triggered workflows)
• Track record of evolving a marketing tech stack toward future-state architecture
• Experience collaborating closely with Product, Web Engineering, and Data teams

🎁 Benefits

• Hybrid role with Seattle office and remote options
• Up to four weeks per year of fully remote work
• Growth-focused culture with a diverse, inclusive team
• Access to an AI-powered marketing tech stack