Related skills
salesforce marketo dashboards abm attribution📋 Description
- Own and optimize the marketing technology stack; ensure integrated, scalable platforms.
- Administer and enhance marketing automation platforms with strong data governance and performance.
- Manage integrations between marketing platforms and Salesforce for reliable data flow.
- Build and maintain marketing dashboards and reporting for pipeline, CAC, and ROI.
- Design and evolve multi-touch attribution models to measure revenue impact.
- Lead lifecycle operations and alignment with Sales, including routing and SLAs.
🎯 Requirements
- 5–7 years of Marketing Operations in B2B SaaS/high-growth tech.
- Strong hands-on Marketo.
- Deep familiarity with Salesforce integrations.
- Experience designing attribution models and analyzing funnel performance.
- Strong understanding of demand gen metrics, pipeline performance, SaaS economics.
- Design scalable marketing processes and automation; collaborate with Sales, RevOps, Finance.
🎁 Benefits
- Equity
- Meaningful benefits and resources: health, retirement, and more.
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