Related skills
looker salesforce tableau ai marketoπ Description
- Execute multi-channel campaigns and nurture flows.
- Analyze campaign performance to measure effectiveness.
- Develop dashboards and insights to guide decisions.
- Lead cross-channel lifecycle marketing for engagement.
- Collaborate with Sales Ops and Demand Gen to align workflows.
- Own and optimize the marketing tech stack (Marketo, Salesforce).
π― Requirements
- 4-6 years of marketing operations experience in B2B or SaaS.
- Deep expertise in Marketo and Salesforce (required).
- Strong analytical skills with complex datasets and actionable reports.
- Experience with multi-touch attribution, lifecycle management, and governance.
- Proven success improving cross-functional business and system processes.
- Experience developing marketing ops strategy and cross-functional alignment across Sales, RevOps, and Product.
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