Related skills
analytics email marketing cross-functional collaboration dashboards lifecycle marketing📋 Description
- Define end-to-end SMB engagement strategy for admins.
- Build scalable email programs to boost engagement, adoption, and reduce churn.
- Leverage audience insights from interviews and reviews to inform segmentation.
- Improve tracking and analytics; set targets and KPIs for engagement.
- Deliver regular performance reporting and campaign insights.
- Collaborate with Product, Design, Data, Sales and regional teams for consistent execution.
🎯 Requirements
- 5 years experience in lifecycle marketing, email marketing, product marketing or CRM marketing.
- Genuine passion for email as a craft: segmentation, A/B testing, scalable email systems.
- Strategic thinker with hands-on campaign building; comfortable in fast-moving, ambiguous settings.
- Data-driven: analyze performance data, build dashboards, and iterate.
- Customer-centric: regularly talk to customers and use their voice to inform your work.
- Bilingual French and English (written and spoken).
🎁 Benefits
- Generous equity packages complement base salary.
- Flexible office options: HQ, co-working hubs, or full-remote with equipment sponsorship.
- Macbook Pro, keyboard, monitor, and Bose headphones provided.
- Flexible vacation policy and working hours.
- Comprehensive health insurance for you and dependents.
- Learning and training opportunities; coaching culture.
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