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b2b saas analytics localization tms phrase📋 Description
- Own localization strategy for website and marketing journeys across priority markets
- Partner with Web, Growth, Marketing Ops, and Content on localization in campaigns
- Drive AI-assisted translation tooling adoption with quality standards
- Define and track metrics from top-of-funnel to pipeline and report findings
- Develop data-driven optimization plans and drive cross-functional execution
- Build strong partnerships with regional marketing teams to align with global strategy
🎯 Requirements
- 6+ years in marketing with localization or international campaigns; B2B SaaS preferred
- Proven ability to manage complex cross-functional projects with web, engineering, and marketing ops
- Strong POV on AI translation vs human review to protect the brand
- Hands-on experience with TMS platforms such as Phrase or Smartling; vendor management and QA workflows
- Strong analytical skills linking engagement metrics to actionable insights
- Experience measuring top- and bottom-funnel metrics (traffic, views, email engagement; NNLs, MQLs, pipeline)
🎁 Benefits
- Competitive compensation and equity
- Retirement and Employee Stock Purchase Plans
- Flexible paid time off
- Medical, dental, vision, life, and disability coverage
- Fertility benefits and equal paid parental leave
- Professional development with career pathing and a yearly stipend
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