Related skills
adtech go_to_market retail_media📋 Description
- Own retailer GTM strategy and execution across accounts, incl. new markets
- Develop retailer marketing campaigns to support media sales & partners
- Build a repeatable, scalable GTM playbook to scale with new accounts
- Partner with demand gen and sales to develop enablement materials and tools
- Contribute to sales enablement strategy to equip the commercial org
- Own market intelligence for accounts/geographies and retailer priorities
🎯 Requirements
- 5–8 years in marketing, with time in retail_media/retail_marketing/adtech
- Startup or high-growth experience; thrives building without a playbook
- Able to think strategically and execute operationally
- Strong cross-functional instincts, and sales collaboration
- Systems thinker focused on repeatable processes
- Strong writing to land complex value propositions
- Retail media depth: networks, in-store media, retailer priorities
- Startup mindset: build effective solutions first
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