Senior Manager, Web Development & Strategy

📋 Description

• Own the iterable.com roadmap; align site strategy with pipeline goals.
• Lead cross-functional team: web dev, UX, production, SEO/AEO.
• Translate marketing, sales, and product objectives into web initiatives with milestones.
• Establish a test-and-learn culture with structured experimentation.
• Oversee CRO, SEO, and analytics; optimize conversions and visibility.
• Ensure accessibility, performance, localization, and scalable campaigns.

🎯 Requirements

• 7+ years in web strategy, digital marketing, or web development; 2–3 years in leadership.
• Proven track record owning a B2B SaaS marketing website; improving organic traffic and conversions.
• Experience leading cross-functional web teams including developers, designers, and SEO/AEO specialists.
• Deep familiarity with modern web stacks, CMS (WordPress/Webflow), and front-end practices.
• Strong command of SEO fundamentals; ability to adapt to AI-driven search changes.
• Strong analytical skills; experience with GA4, Looker, Hotjar or similar.
• Excellent project management; ability to prioritize across a high-volume backlog.

🎁 Benefits

• Paid parental leave
• Competitive salaries, equity, and 401(k)
• Medical, dental, vision, and life insurance
• Community Impact Days
• Fertility and Adoption Assistance
• Paid Sabbatical