Senior Manager, Public Relations

📋 Description

• Own global PR for new product launches (hardware and software) in US, CA, MX, AU.
• Develop stories expanding Aura beyond the digital frame to culture, tech, and family.
• Build relationships with tech, lifestyle, and general media; secure coverage.
• Manage Aura's editorial calendar with timely pitches for cultural moments and milestones.
• Lead AMPAC PR agencies (US/Canada/Mexico/Australia) and coordinate with EU/UK.
• Collaborate with Sr. Director and product teams to align PR with priorities; measure impact.

🎯 Requirements

• 8-10 years in consumer or tech PR (agency or in-house).
• Established relationships with tech, lifestyle, and general media.
• Experience with consumer tech products: hardware, software, apps.
• Proven ability to secure feature stories, not just gifting mentions.
• Experience managing multi-market relationships.
• Experience planning/executing product launch campaigns from brief to coverage.

🎁 Benefits

• Generous stock option program (vests after 1 year).
• Comprehensive health plans — Aura pays 100% for employees.
• 401(k) with 4% match.
• Lunch and snacks at SF and NY offices.
• $150 monthly fitness allowance.
• Flexible time off with a minimum of 10 days per year.