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gtm copywriting google ads meta ads npsπ Description
- Own product marketing strategy across the consumer journey
- Define and refine value prop and product positioning
- Partner with Consumer Product to shape roadmap with insights
- Coach and grow a team of Product Marketing Managers
- Build GTM frameworks and playbooks for new products
- Lead cross-functional launches to market on time
π― Requirements
- Bachelor's degree (writing-intensive and/or quantitative major preferred)
- 8+ years of experience, with at least 5+ years in product marketing
- 2+ years of people management experience
- Very strong written and verbal communication; storyteller
- Demonstrated track record leading GTM strategy for consumer products
- Deep experience translating customer insights and data into strategy
π Benefits
- Equity for all employees
- Flexible hybrid model and robust time off policies
- Daily free lunch; car discount; meditation and fitness apps
- Commuting cost coverage
- Career development and ERG programs
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