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gtm partner marketing saas pipeline abm📋 Description
- Define and lead partner marketing strategy aligned to revenue goals.
- Identify and prioritize strategic partners (tech, cloud, product, data).
- Build scalable frameworks for partner segmentation, engagement, and co-marketing.
- Own partner-sourced and partner-influenced pipeline targets.
- Develop and execute joint GTM plans with key partners.
- Drive demand through co-marketing campaigns, events, and ABM.
🎯 Requirements
- 10+ years in B2B marketing with partner/alliances focus.
- Proven track record driving pipeline via partner programs.
- Experience building and scaling partner marketing.
- Strong understanding of SaaS GTM motions (ABM, field, demand gen).
- Excellent cross-functional collaboration (sales, partnerships, marketing).
- Strong project management; data-driven with delivery focus.
🎁 Benefits
- Hybrid and remote work policies.
- Stock options for full-time employees.
- Generous PTO; varies by location.
- Lifestyle allowance.
- Culture Crew in every country we’re based in.
- Virtual onboarding and global team events.
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