Related skills
crm hubspot marketing automation lifecycle management attributionπ Description
- Own and optimize marketing operations infrastructure β campaigns, leads, attribution, automation, and reporting.
- Partner with Demand Gen, Product Marketing, Sales, and RevOps for seamless lead flow and data.
- Build scalable processes that improve campaign execution and reporting accuracy.
- Manage marketing automation and CRM workflows: scoring, routing, lifecycle, segmentation.
- Develop dashboards and reporting to track funnel performance and ROI.
- Identify bottlenecks and implement improvements for speed and scalability.
π― Requirements
- 7+ years in marketing operations, RevOps, or demand gen in a B2B SaaS environment.
- 4+ years in a leadership role mentoring individual contributors.
- Experience rebuilding or transforming marketing ops and GTM systems in high-growth B2B SaaS.
- AI-forward in operations, automation, workflows, and scale.
- HubSpot expert with lead scoring, routing, lifecycle management, and campaign ops.
- Deep experience with marketing automation, CRM, lead routing, attribution, campaign ops, and reporting.
π Benefits
- Remote, asynchronous work environment.
- Commitment to diversity, inclusion, and equity.
- Transparent, candidate-friendly application process.
- Accommodations available for applicants.
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