Senior Manager, Integrated Marketing

📋 Description

• Lead end-to-end campaign process from brief to post-campaign wrap.
• Craft bold campaigns to cement Life360 as the #1 app.
• Develop briefs rooted in consumer insight and strategy.
• Manage timelines to ensure on-time, high-quality delivery.
• Ensure messaging cohesion across the funnel and brand guidelines.
• Partner with Planning & Ops to build integrated workflows.

🎯 Requirements

• 8+ years in full-funnel marketing.
• Brand and demand creation across multiple media channels.
• Bold, risk-tolerant campaign thinker.
• Strong analytics: lift, MMM, econometric modeling.
• Exceptional cross-functional collaborator and communicator.
• Data-informed with judgment and alignment to Life360 values.

🎁 Benefits

• Competitive pay and benefits.
• Medical, dental, vision, life and disability plans paid for employees.
• 401(k) plan with company matching.
• Mental Wellness Program and EAP.
• Flexible PTO and company-wide days off.
• Equipment and stipend for productive remote work.