Related skills
crm html google analytics cdp clickup๐ Description
- Lead CRM, lifecycle marketing and monetization strategies beyond in-game stores.
- Own the Webstore strategy, scale loyalty, and cross-promo network.
- Collaborate with Game Teams, Ad Monetization, Community, Data Science, Eng.
- Build onboarding, engagement, and re-engagement journeys across channels.
- Ensure CRM/marketing stack health, data integrity, and scalable infra.
๐ฏ Requirements
- Deep CRM/Lifecycle Marketing and product monetization in mobile gaming.
- Experience driving web stores, loyalty platforms, or D2C in mobile-first.
- Strong mobile gaming knowledge and first-party data to move players across titles.
- Led marketing tech initiatives: email ops, data integrations, ESPs.
- Experience building segmentation and triggered journeys across channels.
- HTML for emails/landing pages; analytics tools (GA, Singular).
๐ Benefits
- Diverse, inclusive culture and belonging.
- Impact games and communities across Fortis portfolio.
- Grow with a seasoned, cross-disciplinary team.
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