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html google analytics cdp push notifications in-app messaging๐ Description
- Lead commercial strategy for Fortis Webstore and loyalty programs.
- Scale cross-promotion across Fortis titles to boost revenue.
- Collaborate with game teams, Ad Monetization, DS, and Eng on engagement systems.
- Own end-to-end lifecycle journeys across push, email, and channels to maximize retention.
- Ensure CRM/marketing stack health and data integrity across channels.
๐ฏ Requirements
- CRM/Lifecycle Marketing and Product Monetization in mobile gaming.
- Experience driving web stores, loyalty platforms, or D2C in mobile-first.
- Use first-party data to move players across titles and maximize portfolio LTV.
- Marketing tech initiatives: email ops, data integrations, ESPs.
- Segmentation frameworks across channels with triggered journeys.
- Hands-on SMS/MMS, push, in-app messaging, journey campaigns.
๐ Benefits
- Fortis aims to change how game studios operate and connect communities.
- Inclusive culture with growth and belonging for all employees.
- Grow with a seasoned team of leaders and peers.
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