Related skills
compliance email marketing personalization lifecycle marketing segmentation📋 Description
- Own end-to-end email marketing across the lifecycle.
- Hybrid remote/in-office role.
- Manage Salesforce Marketing Cloud for segmentation, deployment, and testing.
- Develop and execute a rigorous email testing roadmap.
- Segment and personalize content using data-driven insights.
- Analyze performance and report insights to drive improvements.
🎯 Requirements
- 5+ years in email marketing, automation, lifecycle marketing (B2B/SaaS).
- Bachelors degree in Marketing, Business, Communications, or related field.
- Deep expertise with a major marketing automation platform such as Salesforce Marketing Cloud.
- Data-driven mindset with analytics, metrics, and experimentation.
- Audience focus: tailor messages for medical professionals or B2B healthcare.
- Excellent written communication and copywriting with brand consistency.
🎁 Benefits
- Hybrid work model remote/in-office.
- Access to AI tools to improve efficiency.
- Inclusive equal-opportunity employer.
- Disability accommodations available.
- Collaborative growth-minded team culture.
- Professional development opportunities.
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