Related skills
looker mixpanel css html sql📋 Description
- Lead lifecycle strategy for onboarding, optimizing first-time investments.
- Own onboarding messaging strategy and technical success.
- Build Braze canvasses, emails, push, and in-app integrations; report results.
- Collaborate with product/brand/data to improve conversions and channel performance.
- Analyze performance with Mixpanel and Looker to spot trends and optimize.
- Drive experimentation and A/B testing to improve conversions and LTV.
🎯 Requirements
- 4+ years in lifecycle marketing across email, push, in-app, SMS, direct mail
- Expertise with lifecycle marketing tools, preferably Braze
- Comfortable writing HTML, CSS, and Liquid templating
- SQL, JSON, and webhook expertise a bonus
- Excellent writing and email design best practices
- Experience running successful A/B tests for new user conversion
🎁 Benefits
- Competitive salary and equity
- Comprehensive health, dental, and vision plans
- Generous PTO and parental leave policy
- 401(k) plan with company match
- Opportunities for career growth and professional development
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