Senior Influencer Marketing Manager

Added
less than a minute ago
Type
Contract
Salary
Salary not provided

Related skills

performance metrics influencer marketing youtube tiktok twitch

πŸ“‹ Description

  • Develop and lead the Influencer strategy across all brands.
  • Define creator mix (macro to micro) to meet objectives.
  • Build influencer operating model: sourcing, contracts, compensation, guidelines.
  • Identify growth opportunities across YouTube, Twitch, Kick, Instagram, Facebook, TikTok.
  • Build and manage relationships with influencers, agencies, management teams.
  • Oversee lifecycle and track KPIs from awareness to conversions.

🎯 Requirements

  • Experience leading influencer/creator programs end-to-end in gaming/social casino or mobile apps.
  • Demonstrated success with KPIs (CTR, CPV, CPA, ROAS).
  • Strong creator analytics, audience assessment, brand safety, and performance evaluation.
  • Excellent negotiation, communication, and partnership management skills.
  • Highly organized, proactive, and able to lead multiple initiatives in fast-paced environments.
  • Fluent in English.

🎁 Benefits

  • Diversity and Inclusion: safe, inclusive workplace.
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