Senior Growth Marketing Analyst

Added
5 days ago
Type
Full time
Salary
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Related skills

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πŸ“‹ Description

  • Own growth marketing analytics for Afterpay across paid, referral, and co-marketing channels.
  • Identify performance trends and growth opportunities from channel, campaign, and funnel data.
  • Leverage audience, behavioral, and product usage data to inform growth strategy with channel managers.
  • Partner with Data Science to evaluate marketing ROI via Media Mix Modeling.
  • Design and build automated channel/campaign reporting for reviews.
  • Synthesize analyses into clear insights for stakeholders across Marketing.

🎯 Requirements

  • Typically requires a minimum of 2 years of related experience.
  • Strong understanding of growth levers for consumer products and marketing.
  • Experience measuring app/web marketing performance with CAC, LTV, conversion, retention.
  • Ability to tell a data-driven story by linking insights to actions.
  • Ownership mindset: surface opportunities, define a path, and drive initiatives.
  • Comfort working cross-functionally with partners from diverse backgrounds.
  • Proficiency in SQL and data visualization tools (Tableau, Mode, Looker).
  • Excitement to learn!

🎁 Benefits

  • Remote work options
  • Medical insurance
  • Flexible time off
  • Retirement savings plans
  • Modern family planning
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